BW

Bruce Walcroft

Betterworks

Principal Solutions Engineer

Description

Bruce Walcroft leads Solutions Consulting for Betterworks across EMEA, where he partners with HR leaders and practitioners to design performance management solutions that drive real organizational impact. With years of experience advising companies of all sizes, Bruce brings a deep understanding of what it takes to align people programs with business strategy. He speaks with hundreds of HR professionals each year and has helped organizations across industries modernize their approach to performance, feedback, and employee development. Bruce’s passion lies in helping teams build performance cultures where people feel empowered, connected, and ready for what’s next.

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